Maximum Games Store Email Design
Maximum Entertainment delivers world-class gaming experiences through its publishing labels—Maximum Games, Modus, Merge Games, and Just For Games—and its development division, Modus Studios. With over 300 titles and partnerships with top creators and franchises, it brings gaming magic to a global audience. Operating internationally with a team of 200+ professionals, Maximum Entertainment continues to innovate and inspire gamers worldwide.
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As a graphic designer, I created email campaigns for our Cyber Monday and New Year’s game sales, featuring top titles to excite subscribers and drive early engagement.
The campaigns achieved a 35% increase in email open rates, a 20% boost in click-through rates, and contributed to a 15% increase in overall sales during the promotions, underscoring their success in capturing audience interest.
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Email Campaign
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Art Direction: Gwen Aguilar
Email Design: Gwen Aguilar
Copywriter: Shawn Goff, Ecommerce Manager, Maximum Entertainment
Wild Bastards Email Newsletters
From the veteran team behind Void Bastards and Card Hunter, Wild Bastards has you travel from planet to recruit, manage, and gun sling with a team of 13 outlaws, each of whom has their own weaponry.
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I designed an email campaign to announce the game Wild Bastards and its console release. The campaign exceeded Wishlist and subscriber goals by 5%, demonstrating its effectiveness in generating excitement and engagement.
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Email Campaign
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Email Design: Gwen Aguilar
Keyart: Blue Manchu Studios
Copywriter: Alex Van Leep, Senior Brand Designer, Maximum Entertainment
Overthrown Email Newsletters
Lift and throw anything as you build and manage your kingdom in this chaotic city builder for 1-6 players. Harness the power of your soul-stealing crown to defend your citizens from bandits and mutants, farm the land, and gather resources. Keep citizens happy, or see them desert you for the outlaws!
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To promote the official announcement, gameplay trailer, and free-to-play demo on Steam.
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Email Campaign
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Email Design: Gwen Aguilar
Keyart: Brimstone Games
Copywriter: Alex Van Leep, Senior Brand Designer, Maximum Entertainment
